by Clayton Christensen
5*/10
Key Ideas:
Successful companies don’t innovate disruptively because they are focused on protecting their existing products and business models.
Other notes:
Companies that fail to innovate, especially disruptively, become obsolete in rapidly changing markets.
Relying solely on customer feedback can be misleading, as customers often express preferences for incremental improvements rather than radical innovations.
Small markets don’t solve the growth needs of large companies.
Creating a separate organization or business unit can facilitate disruptive innovation without being constrained by the parent company.
Experts forecasts will always be wrong.
Thoughts on the book:
* Good idea, could be a blog post.
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